| No Images? Click here  Old-Fashioned Jelly Roll  Whether store-bought or homemade, every jelly or jam has a unique consistency and sweetness level, which can make choosing the right one for a jelly roll something of a trick. For that reason, we love working with homemade cranberry jam, which is wonderfully thick and tart—perfect for pairing with an our apple-cinnamon whipped cream frosting. The cake itself is easy to customize using flavorful oils in place of melted butter—roasted pistachio oil is our favorite—and it can also be filled or finished with any sort of frosting or buttercream. The Kitchen Essential  Rimmed Baking Sheet Instead of a traditional cake pan, this jelly roll is baked on a rimmed sheet pan for a thin layer that's easy to roll. More fruity desserts right here! 
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